Real estate
@frenchguru
5 311
810
38 334
Instagram niche insights
English Real estate Instagram benchmarks
Benchmarks based on 36 public English Real estate profiles and 360 mature posts.
Data updated November 7, 2026
- Median followers
- 2 989
- Engagement
- 1.1%
- Reels share
- 55%
- Posts/week
- 0.7
Niche benchmarks
Likes
Comments
Engagement rate
Caption length
Hashtags
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 25 | 58 | 93 |
| Comments | 0 | 4 | 11 |
| Engagement rate | 0.8% | 1.1% | 2.2% |
| Caption length | 198 | 293 | 470 |
| Hashtags | 0 | 3 | 4 |
Patterns in strong content
Weekday with the strongest median engagement
SundayContent roles
Popular hashtags
#realestate#недвижимость#investment#realestateindia#architecture#design#luxuryliving#pontenova#investimentoimobiliario#imóveis
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Profiles worth exploring
@mitchammons
45 136 followers
Strong overall profile
@jimwalberg
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Strong overall profile
@katieraskob_flkeysrealtor
1 108 followers
Strong engagement
@maija_realestate
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@sanjana_neelakantam
59 650 followers
Large audience
@credaiahmedabad
19 206 followers
Consistent publishing
Latest successful Reels
Recent videos with a strong audience response.
Real estate
@resortrentalsalgarve
2 057
12
29 696
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@jimwalberg
2 667
126
55 937
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@jimwalberg
1 766
68
13 004
Real estate
@essence_realestate_
1 367
523
57 315
Real estate
@katieraskob_flkeysrealtor
447
18
6 059
Real estate
@essence_realestate_
1 265
429
62 714
Real estate
@diana_magomedovna_
2 382
120
37 721
Methodology
This benchmark uses 36 public profiles and 360 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.