Beauty / skincare
@biodermabrasil
215 173
13 659
880 218
Instagram niche insights
Portuguese Beauty / skincare Instagram benchmarks
Benchmarks based on 50 public Portuguese Beauty / skincare profiles and 600 mature posts.
Data updated October 22, 2026
- Median followers
- 3 422
- Engagement
- 1.1%
- Reels share
- 50%
- Posts/week
- 0.2
Niche benchmarks
Likes
Comments
Reel views
Caption length
Hashtags
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 17 | 40 | 107 |
| Comments | 1 | 4 | 12 |
| Reel views | 200 | 604 | 1 655 |
| Caption length | 65 | 150 | 362 |
| Hashtags | 0 | 0 | 4 |
Patterns in strong content
Weekday with the strongest median engagement
SundayContent roles
Popular hashtags
#sobrancelhas#maquiagem#makeup#esteticafacial#estetica#autocuidado#beleza#trend#reels#penteado
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Explore profile metrics, niche comparisons, and practical growth recommendations.
Profiles worth exploring
@studiobyerykaelizeu_
1 109 followers
Strong engagement
@laurasouza___makeup
1 871 followers
Strong engagement
@franciele.s.machado
4 085 followers
Strong overall profile
@maisacachosoficial
1 714 followers
Strong overall profile
@agustinofficial
7 220 129 followers
Large audience
@formosamake
7 639 followers
Consistent publishing
Latest successful Reels
Recent videos with a strong audience response.
Beauty / skincare
@marciowcampos
310 119
2 148
3 025 027
Beauty / skincare
@bythiifanny
39 720
128
360 569
Beauty / skincare
@marciowcampos
201 901
1 911
3 085 717
Beauty / skincare
@paollabergamini
610
7
9 312
Beauty / skincare
@salao_deborafaria
318
65
3 414
Beauty / skincare
@studiobyerykaelizeu_
244
75
1 479
Beauty / skincare
@paollabergamini
470
14
7 175
Methodology
This benchmark uses 50 public profiles and 600 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.