Instagram niche insights
Portuguese Travel / outdoors Instagram benchmarks
Benchmarks based on 47 public Portuguese Travel / outdoors profiles and 564 mature posts.
Data updated October 22, 2026
- Median followers
- 4 554
- Engagement
- 0.9%
- Reels share
- 41%
- Posts/week
- 0.7
Niche benchmarks
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 19 | 45 | 114 |
| Comments | 0 | 2 | 6 |
| Reel views | 184 | 493 | 1 451 |
| Caption length | 108 | 354 | 679 |
| Hashtags | 0 | 3 | 5 |
Patterns in strong content
Weekday with the strongest median engagement
SundayContent roles
Popular hashtags
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Profiles worth exploring
@natureza_lusitana
3 467 followers
Strong engagement
@ttiagod24
1 129 followers
Consistent publishing
@brasileirasnaescocia
10 745 followers
Strong overall profile
@supertripchile
40 654 followers
Strong overall profile
@pousadaaguasdojalapao
57 458 followers
Large audience
@_naoeraeu_
1 503 followers
Strong engagement
Latest successful Reels
Recent videos with a strong audience response.
Methodology
This benchmark uses 47 public profiles and 564 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.