Instagram niche insights
English Fitness / wellness Instagram benchmarks
Benchmarks based on 228 public English Fitness / wellness profiles and 2 280 mature posts.
Data updated November 7, 2026
- Median followers
- 78 452
- Engagement
- 1.3%
- Reels share
- 60%
- Posts/week
- 1.6
Niche benchmarks
Likes
Comments
Engagement rate
Caption length
Hashtags
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 86 | 749 | 6 242 |
| Comments | 6 | 23 | 71 |
| Engagement rate | 0.7% | 1.3% | 3.3% |
| Caption length | 71 | 147 | 335 |
| Hashtags | 0 | 0 | 4 |
Patterns in strong content
Weekday with the strongest median engagement
SundayContent roles
Popular hashtags
#gym#fitness#gymmotivation#gymgirl#explore#workout#running#yoga#fitnessmotivation#legday
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Profiles worth exploring
Latest successful Reels
Recent videos with a strong audience response.
Methodology
This benchmark uses 228 public profiles and 2 280 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.