Instagram niche insights
English Fashion / style Instagram benchmarks
Benchmarks based on 349 public English Fashion / style profiles and 3 489 mature posts.
Data updated November 7, 2026
- Median followers
- 85 056
- Engagement
- 0.9%
- Reels share
- 30%
- Posts/week
- 1.2
Niche benchmarks
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 112 | 800 | 6 315 |
| Comments | 5 | 39 | 109 |
| Engagement rate | 0.4% | 0.9% | 2.1% |
| Caption length | 29 | 67 | 155 |
| Hashtags | 0 | 0 | 1 |
Patterns in strong content
Weekday with the strongest median engagement
MondayContent roles
Popular hashtags
Ready to go deeper?
Explore profile metrics, niche comparisons, and practical growth recommendations.
Profiles worth exploring
@shay.sullivann
1 510 729 followers
Strong overall profile
@rebekah__leah
120 258 followers
Strong overall profile
@iamkavyashaiva
734 274 followers
Strong engagement
@zeyatilgan
2 061 312 followers
Strong engagement
@bellahadid
60 627 996 followers
Large audience
@voguemagazine
51 869 906 followers
Consistent publishing
Latest successful Reels
Recent videos with a strong audience response.
Methodology
This benchmark uses 349 public profiles and 3 489 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.