Instagram niche insights

Spanish Business / marketing Instagram benchmarks

Benchmarks based on 32 public Spanish Business / marketing profiles and 373 mature posts.

Data updated October 22, 2026

Median followers
25 186
Engagement
0.8%
Reels share
74%
Posts/week
0.4

Niche benchmarks

Likes
Comments
Reel views
Caption length
Hashtags
Metric25%Median75%
Likes3894297
Comments21057
Reel views5801 7656 006
Caption length78230465
Hashtags005

Patterns in strong content

Weekday with the strongest median engagement

Saturday

Content roles

Popular hashtags

#emprendimiento#negocios#marcapersonal#marketingdigital#marketing#ediciondevideo#publicidad#liderazgo#peru#contenidoviral

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Latest successful Reels

Recent videos with a strong audience response.

Business / marketing
@chef_yurco
392 391
5 219
51 428 819
Business / marketing
@franvillayoma
36 306
24 927
506 619
Business / marketing
@franvillayoma
21 531
11 885
80 299
Business / marketing
@cichero.ia
35 469
4 325
270 217
Business / marketing
@pabloespinozamkt
48 529
19 852
310 181
Business / marketing
@somosikualo
14 005
209
91 849
Business / marketing
@francoaguilarr
63 496
598
367 330
Business / marketing
@tomasmarucho
2 189
1 672
42 054

Methodology

This benchmark uses 32 public profiles and 373 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.

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