Instagram niche insights
Spanish Business / marketing Instagram benchmarks
Benchmarks based on 32 public Spanish Business / marketing profiles and 373 mature posts.
Data updated October 22, 2026
- Median followers
- 25 186
- Engagement
- 0.8%
- Reels share
- 74%
- Posts/week
- 0.4
Niche benchmarks
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 38 | 94 | 297 |
| Comments | 2 | 10 | 57 |
| Reel views | 580 | 1 765 | 6 006 |
| Caption length | 78 | 230 | 465 |
| Hashtags | 0 | 0 | 5 |
Patterns in strong content
Weekday with the strongest median engagement
SaturdayContent roles
Popular hashtags
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Explore profile metrics, niche comparisons, and practical growth recommendations.
Profiles worth exploring
@tomasmarucho
1 438 followers
Strong engagement
@paulaaltamar
31 969 followers
Strong overall profile
@jackblog3
1 388 followers
Strong engagement
@negociosconelchato
27 241 followers
Consistent publishing
@mykytaempodera
199 312 followers
Large audience
@estefaniaglezgallardo
16 025 followers
Strong overall profile
Latest successful Reels
Recent videos with a strong audience response.
Methodology
This benchmark uses 32 public profiles and 373 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.