Instagram niche insights
Russian Business / marketing Instagram benchmarks
Benchmarks based on 79 public Russian Business / marketing profiles and 948 mature posts.
Data updated October 22, 2026
- Median followers
- 12 948
- Engagement
- 0.8%
- Reels share
- 58%
- Posts/week
- 0.3
Niche benchmarks
Likes
Comments
Reel views
Caption length
Hashtags
| Metric | 25% | Median | 75% |
|---|---|---|---|
| Likes | 26 | 66 | 252 |
| Comments | 1 | 5 | 22 |
| Reel views | 387 | 1 797 | 9 446 |
| Caption length | 76 | 239 | 636 |
| Hashtags | 0 | 0 | 0 |
Patterns in strong content
Weekday with the strongest median engagement
SaturdayContent roles
Popular hashtags
#бизнес#продажи#деньги#предпринимательство#нейросети#искусственныйинтеллект#налоги#психология#мысливслух#маркетинг
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Profiles worth exploring
Latest successful Reels
Recent videos with a strong audience response.
Methodology
This benchmark uses 79 public profiles and 948 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.