Instagram niche insights

Russian Food / recipes Instagram benchmarks

Benchmarks based on 38 public Russian Food / recipes profiles and 456 mature posts.

Data updated October 22, 2026

Median followers
7 791
Engagement
1.0%
Reels share
61%
Posts/week
0.5

Niche benchmarks

Likes
Comments
Reel views
Caption length
Hashtags
Metric25%Median75%
Likes3070331
Comments1529
Reel views7352 88815 860
Caption length57137330
Hashtags000

Patterns in strong content

Weekday with the strongest median engagement

Sunday

Content roles

Popular hashtags

#еда#полуфабрикаты#пельмени#reels#cake#торт#красота#десерты#вкусно#иваново

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Latest successful Reels

Recent videos with a strong audience response.

Food / recipes
@recept_zaira
563 947
19 886
6 196 612
Food / recipes
@recepti_umka90
503 773
3 360
7 171 093
Food / recipes
@kafe_balkaria5642
93 040
804
6 294 457
Food / recipes
@snezhana_truhacheva
39 282
1 319
381 929
Food / recipes
@recepti_umka90
105 800
823
1 084 871
Food / recipes
@zulya_v_aule
23 715
10 733
525 385
Food / recipes
@islam_jazzar
7 578
390
189 429
Food / recipes
@badem_naturalhealthy
12 630
1 209
160 318

Methodology

This benchmark uses 38 public profiles and 456 posts. Values are medians and percentile ranges, so unusually large accounts have less influence.

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