Instagram niche insights
Portuguese Instagram niche benchmarks
Compare publishing patterns and performance across Instagram niches that create content in Portuguese.
Beauty / skincare
40 profiles · 400 posts
Engagement
1.2%
Reels
50%
Brand / ecom
30 profiles · 300 posts
Engagement
0.7%
Reels
50%
Business / marketing
73 profiles · 730 posts
Engagement
0.9%
Reels
40%
Fitness / wellness
38 profiles · 380 posts
Engagement
1.6%
Reels
45%
Health / therapy
68 profiles · 680 posts
Engagement
1.5%
Reels
40%
Lifestyle
145 profiles · 1 450 posts
Engagement
2.4%
Reels
40%
Music / artist
75 profiles · 750 posts
Engagement
2.5%
Reels
40%
Photo / video
51 profiles · 510 posts
Engagement
1.3%
Reels
30%
Politics
41 profiles · 410 posts
Engagement
1.3%
Reels
70%
Psych / coaching
40 profiles · 400 posts
Engagement
1.0%
Reels
60%
Sports / training
41 profiles · 410 posts
Engagement
1.8%
Reels
40%
Travel / outdoors
45 profiles · 450 posts
Engagement
0.9%
Reels
30%